One technology.  Infinite opportunities.

Conventionally, a motion picture provides a single linear presentation of its content. CustomPlay’s content customization utilizes the capabilities of random access technologies to selectively play, skip, or mute portions of a motion picture. This technology allows for an endless number of presentations from within the same motion picture.

CustomPlay features may be implemented in Blu-ray disc players; in set-top boxes from cable, satellite, or internet providers; and in hand held mobile devices.  The CustomPlay features may be offered by providers of streamed, downloaded, or transmitted video services, as well as cable and satellite video-on-demand services

Objectionable content control.

CustomPlay’s flagship feature is the industry’s most advanced and effective service for objectionable content control.  CustomPlay’s objectionable content control service is provided free of charge to its business partners and end users.

CustomPlay has mapped an extensive library of movies that includes current releases, the top rated, and the top grossing motion pictures of all time.

The CustomPlay features are customizable through a multi-user interface that is intuitive and user-friendly.  The interface provides a parent with the most comprehensive and sophisticated tools for managing a child's access to video content.

CustomPlay expanded features.

CustomPlay's innovative Presentations, Compilations, Subjects, Moral Dilemmas, Best Of, Performers, Keyword, and Shopping features provide an unparalleled and cost effective method to deliver more entertainment value to a larger audience. Interactive features, like Best Of and Subjects, can promote the building of a loyal and active social networking community.

CustomPlay’s advanced Keyword Search, Ads and Shopping technologies may also be leveraged to provide greater benefits to advertisers by promoting one-click purchase of product placements and music presented within the motion picture.

CustomPlay's features do not violate copyrights.  CustomPlay’s content customization is protected by the Family Entertainment and Copyright Act of 2005. CustomPlay's objectionable content control is consistent with the U.S. Government’s interest in the implementation of advanced parental control technologies, and with the purpose of the Child Safe Viewing Act of 2007.